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The Right Message At The Right Time

RightNow Marketing helps you provide exceptional experiences to your prospects and customers. RightNow CX Mass Email Marketing Software allows organizations to achieve maximum ROI by launching relevant marketing campaigns at reduced costs.

Business Challenges

  • Segmentation of multiple customer databases and lists becomes difficult
  • There is a drop in marketing KPI'S - open rate, click-through rate and response rate
  • It is very difficult to obtain a wholesome view of the customer activities and preferences
  • Some customers do not come back after making one purchase and move to competitors
  • Companies are blacklisted as spammers due to improper emailing methods


The history of communication present in RightNow Mass Email Marketing Software (RightNow Engage) helps create proactive and relevant email campaigns for every customer. Even the customer marketing activity is added in the customer records making it easier for your agent to interact the next time. The campaign management tool present in RightNow Marketing can be automated to send mass as well as personal email campaigns at minimal costs. The optimization tools ensure that your emails are not moved to spam and get delivered — and read.


Multi-Stage, Multi-Channel Mass Email Marketing Campaigns

The automation of RightNow’s Mass Email Marketing Software modifies the way your organization distributes marketing offers and other critical messages among the customers and prospects.

  • It helps in tracking and measuring results with ease by creating personalized emails for different market segments
  • It helps you comply with spam regulations ensuring that your emails are read
  • Tracking the responses helps you optimize your efforts in order to ensure best delivery, open and response rates
  •  On-target and proactive email communications are supported by the knowledge foundation throughout the RightNow Web, Social and Contact Center Experience
  • Provides integration along with the knowledge throughout the CX solution

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